Author name: Abdullah Ramzan

Social media platforms like Instagram, X (formerly Twitter), and YouTube are now popular places where people go to stay updated on news, stories, gossip, and trends. These platforms are a major source of information for many users.  For example, a survey showed that nearly half of Americans (48%) get their news from social media. In […]

The news industry never rests, and digital publishers are at the forefront, racing to deliver stories as they break. In this fast-paced environment, staying ahead requires more than just traditional methods of monitoring competitors or trending topics. Enter news and media monitoring tools, powered by Artificial Intelligence (AI) and Machine Learning (ML), designed to track,

News companies and media houses are operating at an unprecedented pace, and there’s no slowing down. Your readers are demanding more, and to maintain this steady flow of quality journalism, a steady ROI is essential. However, the digital landscape poses significant challenges, including ad fraud, misleading data, and evolving cookie standards (e.g., Apple’s third-party cookie

Social media platforms are indispensable tools for news publishers aiming to connect with their audiences. Platforms like Facebook, Instagram, and X (formerly Twitter) have experienced significant growth, with the global social media user base increasing from 2.7 billion in 2017 to 4.89 billion in 2023. By 2027, this number is projected to reach nearly 6

In an age where every second counts, a slow-loading website can make or break your audience’s experience. For news publishers, delivering timely content is critical. A sluggish website could mean missed opportunities, reduced engagement, and even lost revenue. Speed doesn’t just enhance user experience—it’s a cornerstone of your SEO rankings, advertising revenue, and overall business

News publishers today face a dynamic digital environment where understanding audience engagement is essential. Tracking how readers interact with content now extends far beyond simple page views; it requires a deeper look at actions that reflect genuine interest and loyalty.  This article outlines effective strategies for measuring audience engagement and using these insights to fuel

Nobody likes a slow website, and lengthy load times can turn away readers quickly. For news sites, large image files often contribute to these delays, leading to higher bounce rates and reduced engagement. Optimizing images can significantly improve your site’s performance, enhance SEO, and keep readers engaged.  Since roughly 40% of visitors leave a site

In today’s fast-paced digital world, news publishers need a platform that’s both robust and adaptable to keep up with the ever-growing demand for timely, high-quality content. WordPress has proven to be the go-to choice for news publishers of all sizes, from local blogs to global media giants. Here’s a look at the top reasons why

In today’s fast-moving startup world, launching quickly and efficiently is crucial for success. Startups need to test their ideas in real-world markets, gather feedback, and adjust based on user needs. This is where MVP (Minimum Viable Product) development comes into play, offering an efficient way to launch a product that’s functional, cost-effective, and flexible. This